For men may come and men may go but commerce goes on forever. (Apologies to The Brook)

Not unless there was a mutual profit.

When that happens, the excitement you’ll feel, the thrill and the rush – will outweigh colour. Making money is fun.

Making things that sell, products that give happiness, tangible stuff that people beg to have, services that everyone gets in line for: it is the greatest fun there is. At that point of time, it won’t matter if the guy helping you sell, manufacture or serve is black, white or pink. You’ll just…. work.

So your problem isn’t really that whites and blacks don’t get along. Your problem is, you don’t have a product people want badly enough.

Break the stereotype. Attract the commerce.

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